Your Firearms Partner in Wisconsin

Expertise. Service.

Best Kept Secret in Central Wisconsin

Welcome to Lead & Lace LLC, Thorp's premier destination for quality firearms, ammunition, and expert guidance

Looking for your first handgun for home defense?
A reliable hunting rifle for Wisconsin's deer season?
Adding a precision pistol to your collection?
We handle all of it. As a fully licensed FFL dealer and firearms manufacturer, we bring professional expertise without the corporate runaround.

01.
T - Treat every firearm as if it's loaded
02.
A - Always point the muzzle in a safe direction
03.
B - Be certain of your target and what's beyond it
04.
K - Keep your finger outside the trigger guard
Shop with us

Types of Firearms
We Carry

RIFLES

Bolt-action hunting rifles in .223, .243, .270, .308,.30-06, and 6.5 Creedmoor.
AR-15 platform rifles and pistols in multiple calibers. Semi-automatic sporting rifles. Lever-action rifles for classic hunting. Rimfire rifles in .22 LR for training and small game. AK-pattern rifles. Precision long-range rifles.

HANDGUNS

Semi-automatic pistols in 9mm, .40 S&W, .45 ACP, and.380 ACP. Compact carry pistols for Wisconsin CCW permit holders. Full-size duty pistols for home defense. Classic revolvers in .38 Special, .357 Magnum, and .44 Magnum. 1911 pistols in various configurations.

SHOTGUNS

Pump-action shotguns in 12 gauge and 20 gauge. Semi-automatic shotguns for hunting and sport.
Over-under shotguns for clay sports. Home defense shotguns with tactical features. Turkey and waterfowl specialized shotguns.

ACCESSORIES

We help match ammunition to your firearm and intended use. Practice ammunition differs from hunting loads.
Defensive ammunition differs from both. We explain the actual differences and recommend appropriate options for your needs.

FAQ

The answers you are looking for

Can't Find What  You Need?

Everyone has specific needs. If you don't see a particular firearm, caliber, or accessory in our inventory, we can help you find it. Our distributor network covers most major manufacturers and many smaller specialty brands.